Harley-Davidson has always been a name that sparks emotion. With the new X440, the iconic American brand is entering uncharted territory—India’s mid-size motorcycle market.
This isn’t just another launch. It’s Harley’s most affordable bike ever, crafted in partnership with Hero MotoCorp to suit Indian conditions.
For those who’ve always admired the Harley legacy but found it out of reach, the X440 finally bridges that gap. And it does so without losing its core identity.
Design: Where Legacy Meets Local
The X440 looks unmistakably Harley but with a flavor made for Indian streets. The classic teardrop tank, beefy stance, and round LED headlamp scream heritage with a twist.
Wide handlebars, a strong profile, and premium finishes give it road presence that turns heads. Even the bronze ring around the headlamp is a subtle nod to Harley’s classic styling.
You can choose from seven striking colors, and whether you go for spoke or alloy wheels depends on your vibe—classic or modern.
Variants at a Glance
Here’s a breakdown of the three trims:
| Variant | Wheels | Paint Finish | Key Features |
|---|---|---|---|
| Denim | Spoke Wheels | Single-Tone | Basic design, LED lighting |
| Vivid | Alloy Wheels | Dual-Tone | Premium feel with upgraded styling |
| S | Diamond-Cut Alloy | Dual-Tone + 3D Logo | Bluetooth, turn-by-turn navigation, USB port |
Each variant is tuned to meet different tastes and price points, yet all retain the Harley attitude.
Performance That Matches the Badge
The X440 comes powered by a 440cc single-cylinder engine. It makes 27.37 PS of power and 38 Nm of torque—plenty for city rides and weekend getaways.
What stands out is its torque delivery. Most of the grunt kicks in early, giving you a satisfying surge without constant gear changes.
The 6-speed gearbox is smooth, while the exhaust note—though not a classic Harley roar—has its own unique character.
Performance Specifications
| Engine | 440cc, Single-Cylinder, Oil-Cooled |
|---|---|
| Max Power | 27.37 PS @ 6000 rpm |
| Peak Torque | 38 Nm @ 4000 rpm |
| Gearbox | 6-speed Manual |
| Mileage (Claimed) | ~35 kmpl |
| Fuel Tank | 13.5 Liters |
This engine strikes a fine balance—enough performance for thrill seekers, and refined delivery for relaxed cruisers.
Ride and Handling: Made for India
Harley hasn’t just built a smaller bike—it’s engineered one for India’s unpredictable roads. The X440 uses a tubular steel frame and segment-first USD front forks.
Twin rear shocks offer adjustable preload, giving you comfort on potholes and control on curves.
At 190.5 kg, it’s not too heavy. The bike feels planted but easy to handle—especially in traffic.
Suspension and Brakes
| Component | Spec/Type |
|---|---|
| Front Suspension | 43mm USD Forks |
| Rear Suspension | Twin Shock Absorbers (Adjustable) |
| Front Brake | 320mm Disc |
| Rear Brake | Disc + Dual Channel ABS |
| Tyres | MRF Zapper Hyke |
| Ground Clearance | 170mm |
Whether you’re tackling speed breakers or cruising highways, the setup works well across scenarios.
Ergonomics and Riding Comfort
The riding triangle is upright, relaxed, and balanced. With a seat height of 805mm, it suits most riders and gives a commanding view of the road.
The seat is well-cushioned for the rider. Pillion comfort is decent, though not ideal for long hauls.
The handlebar and switchgear feel premium and are well within reach. USB charging, Bluetooth, and navigation support (on top trims) make it future-ready.
Ownership Experience That Feels Premium
The X440 isn’t just about the motorcycle. It comes with the full Harley experience—dedicated showrooms, trained service staff, and even group rides.
Hero’s widespread network ensures service availability even in tier-2 and tier-3 cities. Warranty and financing options further sweeten the deal.
Customization options through official accessories let riders put their own stamp on the machine.
Market Positioning: Right Where It Needs to Be
The X440 starts at Rs. 2.39 lakh, going up to Rs. 2.79 lakh for the top variant. It goes up against the Royal Enfield Classic 350 and Honda CB350 H’ness.
Unlike performance-oriented bikes like the KTM Duke 390, the X440 is about feel, presence, and long-term ownership satisfaction.
In essence, it brings Harley’s soul to a far broader audience without diluting what makes the brand special.
Harley-Davidson X440 vs Rivals
| Model | Price (Ex-Showroom) | Engine | USP |
|---|---|---|---|
| Harley-Davidson X440 | ₹2.39L – ₹2.79L | 440cc Single | Brand heritage, road presence |
| Royal Enfield Classic 350 | ₹1.93L – ₹2.25L | 349cc Single | Retro charm, strong community |
| Honda H’ness CB350 | ₹2.09L – ₹2.16L | 348cc Single | Smooth refinement, modern tech |
| Jawa 42 Bobber | ₹2.09L – ₹2.24L | 334cc Single | Styling, low-slung stance |
Conclusion: A Fresh Chapter for Harley
The Harley-Davidson X440 feels like a well-timed move. It respects the brand’s legacy while adapting to Indian riders’ needs.
It doesn’t shout for attention—it earns it. From design to engine to features, everything feels intentional and rider-focused.
For many, this could be the first step into the Harley world. And honestly, it’s a solid start.